Almave is the world’s first premium non-alcoholic Blue Agave spirit, crafted in Jalisco, Mexico by Formula 1 World Champion Lewis Hamilton and renowned master distiller Iván Saldaña.

ASÉANCE was commissioned to create an original recipe using Almave Blanco. The recipe: Blue Yelapa — a cocktail inspired by the beach of the same name on Mexico’s Pacific coast.

Designed with notes of coconut, basil, vanilla, and salt, the drink translates the essence of this unique location into a refined non-alcoholic experience. The project came to life through an editorial-style social video, highlighting how subtle mood and aesthetics can transform the way a non-alcoholic spirit is experienced.